By closely linking our over-the-counter, online and mail-order businesses, we are able to reach an extremely heterogeneous target group. But only by systematically linking all distribution and communication channels via an intelligent IT interface are we able to offer consumers individual products and services.
Online and Over
the Counter ...
... with individual Products, Informations and Services
Our Keys to Success
Online and Over the Counter ...
Lensbest.de as a comprehensive Information- and Sales-Platform
Partner of the Stationary Trade
We make use of all distribution and communication channels and are wherever our customers need us to be: whether it’s the pharmacy, the drugstore or online.
As a certified manufacturer of medical products, we offer a wide assortment of contact lenses, care products, eyeglasses and sunglasses. Our own product brands are produced according to the strictest quality criteria, and constantly developed.
A Wealth of Information
We offer our customers a range of multimedia possibilities to find out more about our product offerings.
Personal and professional advice is guaranteed by local, qualified opticians in our modern Optical Studio, by phone or interactively online.
We offer flexible and easy logistics. For this we use all national and international service providers and system connections
We are constantly in dialogue with our customers. If not personally, then interactively via our social media platforms, review portals, our online consultations, or simply by e-mail.
Targeted product and brand communication in print media such as optical trade magazines, fashion magazines and the regional press increase our brand reach and awareness.
We are active across all relevant social media platforms. Our posts on Facebook, Google+, YouTube and Pinterest offer an exciting blend of product information, the latest background information, personal advice, fashion news and competitions.
We integrate mobile devices such as Smartphones and tablets in our e-commerce strategy.
The switchover to a responsive design in 2014 will give customers greater flexibility when ordering their desired product with us.
Bulk buying and efficient logistics mean our high-quality products are affordable—and transparent—to everyone.